Opener

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2007

Teeing Up a Small T-shirt Company Presentation

Setting the tone for a presentation to students at The Illinois Institute of Art

About the Project
About the Project

Good Night, TV! was a small t-shirt company that myself and a few good friends started in 2005. Never really more than a side project, it was a fun way to make cool stuff and meet new people.

At one point, we were asked to give a presentation at The Illinois Institute of Art and speak to art students at about our company, our careers, and our general experiences since graduating from art school ourselves.

Never missing a chance to make a silly video, we thought a short animation of our designs would be a good way to set the tone upfront and begin the presentation.

It did the trick, and kicked off a great conversation. And for anyone still reading this far, I only included it because I thought it'd be neat to have something on my site that's 20 years old.

Audience

Students at The Illinois Institute of Art

Credits

Antonio García Creative Direction, Art Direction, Illustration

Patrese DeJulio-Smith Creative Direction

Chuck Smith Creative Direction, Motion Design, Postproduction

Details

Timeline 1 week (art prep, motion design, postproduction)

Resources GNTV shirt artwork, stock video textures, sourced music

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